Selin Ergun
Marketing Professional
Health tech · consumer tech · AI
Open to senior roles
Brand & PR · Content · Payor & Channel

A versatile marketing professional across healthcare/medtech, consumer tech, and beauty.

Selin Ergun

I'm a versatile marketing professional with 9+ years experience spanning healthcare/medtech, consumer tech, and beauty — someone who's equally comfortable building payor and channel materials for a regulated CGM launch as I am running influencer strategy for a beauty brand or leading executive PR for a Fortune 500 company.

Over the past several years, I've moved from communications and PR (Match Group/Tinder) into content strategy and team leadership (Flora), into full-funnel influencer and PR ownership (Drybar), and most recently into full-stack payor and channel marketing for medical device launches (Dexcom). Each move added a new capability without leaving the last one behind. I still write, still manage people and partners, still think about press and brand, and now I also navigate the more technical, cross-functional demands of healthcare marketing.

What ties it together: I move fast in ambiguous, matrixed environments, translate complex or regulated information into clear materials, and manage both people (direct reports, coordinators, interns) and cross-functional stakeholders (designers, PMs, agencies, legal/medical review) to get launches out the door on time.

I'm currently exploring senior marketing roles in tech and AI — spaces where I can bring this range to bear on products that matter.

Selected work

Nine case studies

Capabilities

Currently exploring senior marketing roles in health tech, tech, and AI.
selinergun19@gmail.com